No more guessing which logo or what website, no more uncertainty on how much to spend on what.

As a consultant with over 20 years of experience in the industry, my process focuses first on clarifying and understanding the targets that are relevant to you, your clients, and your business.

Only by listening to and discussing your business aspirations, needs and challenges are we able to craft a suitable gameplan that clarifies who to target and how to reach them, allocate the appropriate funds and suppliers to maximise your ROI in achieving revenue and awareness goals and bring clarity, confidence, alignment and motivation within your business.

If you’re not bringing THE RIGHT thought and value to your BRAND, chances are your customers aren’t either.

Operating within a supporting network of industry-leading professionals, I offer face-to-face analysis, collaboration, and ultimately a human solution to those looking to rediscover joy and value in their business.


Who you are, who needs to know, how they will find you, and why they should care.

Define the goal, pinpoint the challenges, and create a game plan.

Why you matter, what you’re worth, and how you stand out.

Establish a unifying concept, define key messages and realise a unique brand, together.


Cape MediClinic
The Coca-Cola Company
Country Butcher @Sipiershuis
Food & Connect
Friends of Marloth
Grootbos Private Nature Reserve
Infanta 4×4
La Sosta
Namibian Breweries
Van Loveren
SPCA Swellendam
The Friday Street Club
V&A Waterfront
Virgin International

“We consider Alex and his team to be an extension of our own, and we’ve worked with them on a number of projects – big and small. We love that we can collaborate with them as partners, rather than work through a traditional supplier/client relationship. It means we can work alongside each other to create work that is crafted, well thought out and beautiful.”

Emma King ~ The Friday Street Club, SA

“From the get go, they just got it! They took our ideas and perfected them. The result, a brand identity that comprises every aspect of our business. Their creative vision is contagious and their meticulous approach is visible in so many details. Through all of this, they made a personal contribution to every job and truly understood our specific needs. They will be there every step of the way as our brand continue to grow. More than this they are simply fun to work with.”

Gwynnedd Laubscher ~ The Country Butcher, SA

“Alex and his team have created, from formative thinking and lots of dreams, a superb tool to help us in this pitch document. From a beginning many months ago and an idea based around golden hearts and wellness, to a formative, very grown up strategy, and now this refined marketing document and presentation. In my view, this is award winning work. Truly here we were, all together, better.”

Nicki Page ~ TLC, UK

“I love the authentic route they are taking, the connection between nature, holistic lifestyle and how that gets integrated and expressed in their creative work. How their natural environment is playing a big influence on the work rather than the work being influenced by the pressures of social media. It shows through in the integrity and soul of their creative work.”

Marcelle van Wyk ~ Sello Studio, UK

Next up

The process